More than 10 years in Marketing & Communication, and more recently deep-diving into Web3 and Blockchain. Currently working as Hub Manager at Poolside Lisbon, the new Web3 hub and event venue in the city (www.poolside.co/hub). Prior, as Head of Marketing at Polkastarter, was working in the decentralized fundraising realm, building the marketing team from the ground up. Previous to that, also led marketing at Time Out Market Lisbon, the city's top tourist destination.